Search engine optimization (SEO) has dominated most of the popular marketing strategies for a while now, with marketers now focusing on things like search rankings, keywords, key performance indicators (KPIs), and the like. Given the number of people using the Internet today, it comes as no surprise that companies exhaust their efforts to boost trafficRead more
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So, you need SEO for your website. Have you thought about what that entails? Do you understand the processes that go into SEO? If you don’t know, you might struggle. Search engine optimisation is an integral part of any online presence. If you don’t have those keywords and phrases built into your site, you won’tRead more
No one likes to work more than expected. As Steve Jobs said: “Do not work 12 hours a day. Use your head”. Google News is an aggregator of news and relevant materials from the largest search engine. More than a million views a week and the reputation of the most trusted news source, Google News continuesRead more
If you are a business owner and have a website, or even if you’re not a business owner but have a website, the one thing that you’d like above everything else would be ‘more traffic’. If you’re from a non-technical background, this task seems even more daunting to you. However, contrary to popular belief, increasingRead more
People usually suggest to have several websites to increase traffic but buying traffic online can also be a good option for the popularity of your website. Certain guidelines to buying traffic have been provided by Google to the webmaster to use this idea for increasing traffic to the websites developed by them. Some of theseRead more
When Google implemented their Pigeon search algorithm in July 2014, local search ranking took a big hit. According to Google, their new algorithm was supposed to create a tighter connection between their core and local search algorithms. Moreover, drastic changes were also seen when searching for something directly on Google Maps. After Pigeon was implemented,Read more
One of the most basic principles of search engine optimization (SEO) is keyword researching by usin keyword tracking tools. Keywords make up the fundamental part of SEO. To put things into perspective, every time someone searches for something online – usually via a popular search engine such as Google, Bing or Yahoo! – they useRead more
Back in 1994, a consortium with the goal of aligning all web documents to be consistently displayed on all available platforms was established. The World Wide Web Consortium or W3C has been following its mission ever since. Currently, the W3C offers a strong set of guidelines meant to help developers create a rich and interactiveRead more
Almost everyone these days knows the word SEO or heard about Search Engine Optimization, even if they know little about what it really is. The purpose of SEO is to make your site more visible in the search engines, making it show up on the first couple of pages when someone searches for a particularRead more
With so many content management systems available online, you have no excuse not to build a professional website for your company. Creating one has never been easier. Today, more than 3 billion people use the internet on a daily basis. While, some of them may limit their internet use to social media platforms like FacebookRead more
