Many bloggers, especially newbies, will feel that their blog posts are ‘boring’ and not interesting enough for readers to share, like and follow.
You should consider your format, your tone, and how visual your blog post is. Gone were the days when you can write a few long paragraphs, publish it, and wait for the traffic to flow to your website.
A good rule of thumb is to remember that a blog post is a bit more personal than a generic article; try to speak to the readers in a personal tone so that you connect with your audience. Also keep in mind that you should be more visual – readers appreciate blog posts that are visually attractive. You can use images and even videos in your posts and add some statistics and interesting figures to give your post more substance.