Public relations (PR) is the well-known practice of spreading information between your company and the public. There are two main types of PR: offline and online. On one hand, offline PR represents the spread of information through printed newspapers, TV or radio shows, and live events. On the other hand, online PR is about spreadingRead more
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Search Engine Optimization or SEO is one of the most important online marketing strategies that you can adopt in order to make your business more profitable and increase your sales. There are numerous benefits that a well-done SEO process brings, however, in this article, we will focus on the top 5. By running a successfulRead more
By now it shouldn’t be a secret that social media can greatly influence the success of a company. Used by more than 2.5 billion people worldwide, social media platforms like Facebook or Instagram have changed how consumers find the products and services that they’re interested in. If your go-to marketer doesn’t have social media marketingRead more
Targeted web traffic is a method by which traffic is redirected to a specific website and it is done intentionally. Targeted traffic is very useful to build up an audience for blogs or user base for a forum or a customer community for an e-commerce website. There are two ways to bring targeted traffic toRead more
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