Content creation is a broad topic today encompassing blogging, article writing, photography/videography, online commentary, social media content, and more. However, the crux of this still falls on content writing, as writing cuts across every other form of content creation.
Content Writers & Copywriting Services
One of the best decisions you can make for your website is to get a professional content writer who will create content that generates traffic and converts. If you want to get fresh, original and SEO optimized content for your site, TrafficBox has a experienced team of content writers and copywriters.
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SEO Copywriting goes a long way for your business, as it helps you rank higher among your competitors and also converts leads into customers. At TrafficBox, we have the best hands on deck available to write copy for your landing pages, service pages, in-depth guides, and more.
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You deserve well-researched blog posts that are optimized for the web to improve the SEO rank for your site. We have content writers that can provide this for you starting at 500 words to the highest number of words you may require or that best suits the topic.
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Web Content Writing & Copywriting Services FAQ
Web Content Writing & Copywriting
What Does Content Creation Include?
Content creation is a broad topic today encompassing blogging, article writing, photography/videography, online commentary, social media content, and more. However, the crux of this still falls on content writing, as writing cuts across every other form of content creation.
Content creation can be time-consuming but to make the most of it, it has to be solid and authentic to help you engage with your audience. It is also a great way to generate revenue in the long run of which you’ll need the best hands in your team.
The process of content creation includes identifying the topic of discussion, deciding the form it should take, creating a strategy on how to create this content, and finally executing the plan and producing the content. This process helps ensure that the content is focused on your audience and would help improve your SEO and generate revenue.
What Makes Great Content?
Creating great content requires going the extra mile to ensure you are a step ahead of your competitors. The goal is to create content that will be seen, read, and shared by the right audience and most importantly, be talked about.
Here are a few key things that make great content:
1. Strong Headlines
A strong headline paves the way for great content, as it is the first thing your audience sees and determines whether or not to read the entire thing. It is also what pops up on search engines when your site ranks for certain keywords. A strong headline should be short, simple, relevant to the content, and most important, contain strong keywords.
2. Concise and Creative Content
The content should focus on the audience and engage with them and this includes using words that this audience can relate to and understand. You should also use short sentences and simple words to achieve clarity and be creative as possible to pass your message in the best way.
What is Unique Content?
Creating unique content for the web is one of the best ways to rank higher on search engines and stay ahead of your competitors. Search engines penalize duplicate content, so you want to stay as original as possible. High quality and original content appeal more to search engines and to your audience, which are the two major targets you should be aiming at.
Duplicate content can ruin the reputation of your site and business and it refers to identical content published on more than one site. While unique content will improve your SEO rank, duplicate content can decrease it or even cause your site to be removed from Google’s search index.
When people search for a query on Google, the search engine aims to provide the best results for them, in which case unique content works best. You have a higher chance of moving up the SEO ladder and appearing more often on Search Engine Results Pages by publishing unique content on your site.
Why is Quality Content Important?
Quality content puts you ahead of your competitors and gets found by your audience. There are different reasons why quality content is important for you. Search engines appreciate quality content more and you have a higher chance of getting featured on the results pages. Search engines often provide the highest quality of relative content for every query it gets.
It also has to do with your users. Most users would prefer an advanced form of content that talks about everything in detail and links to the right sources compared to a surface article that leaves them with questions.
Quality content also involves proper keyword integration and link building, which will contribute to the SEO of your site and also help you to grow organically.
Frequently Asked Questions – If your question is still unanswered please do not hesitate to contact our support team!
Learn more about Web Content & Copywriting with TrafficBox
Find out even more about the content writing in the below questions and answers
Why is Unique Content Important for SEO?
Unique content is one of the key things that improve the SEO of a site. Websites that consistently produce high-quality original content stand a better chance on search engine results and tend to rank higher than their competitors. The more useful, relevant, and comprehensive your content is, the more likely your SEO improves.
High-quality unique content must be free of plagiarism, comprehensive with long-tail and short-tail keywords, have a unique structure and style, and links to reputable sources. With all these in place, search engines will be able to capture your content and rank it as relevant content to be available to your ideal audience.
Is More Content Better for SEO?
There is no definite answer for this but usually, it is preferred that you write long-form content. This is because the content has to be comprehensive enough and cover the subject thoroughly, which only a long-form content is capable of achieving. Long-form content has also been found to dominate the first page of search rankings and this points back to the fact that they are usually comprehensive enough for both the search engine algorithm to capture and for the reader or audience to understand.
It is however important to note that Google doesn’t determine which page to rank based on the length of the content but rather based on other factors. This includes quality backlinks, the right use of keywords, clarity, clear explanation, and more. If a shorter content can successfully achieve this, it will also likely be recognized by the search engine.